Recruitment Of Social Media Team Lead At Betting/Lottery, Ikeja, Lagos

Job Title: Social Media Team Lead

‎(Senior Social Media Manager, Brand Communication Manager)

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‎Industry: Betting/Lottery

‎Salary: ₦300,000 – ₦500,000 Monthly + Benefits

‎Location: Ikeja, Lagos

‎Work Mode: On-site

‎Job Type: Full Time

‎Work Schedule: Monday – Friday

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‎Overview

‎FMR Agency is recruiting a strategic and results-driven Online Branding Team Lead to drive brand visibility, audience engagement, and digital growth for a dynamic organization.

‎The ideal candidate will be responsible for leading the social media team, developing and executing digital branding strategies, and ensuring consistent brand positioning across all online platforms. This role requires a creative and analytical professional who can combine storytelling, audience engagement, and performance insights to achieve measurable business outcomes.

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‎Ultimately, you will strengthen the company's online presence, increase audience engagement, and drive sustainable brand growth through innovative digital marketing and branding initiatives.

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‎Key Responsibilities

‎1. Lead, supervise, and manage the Social Media Team to deliver high-quality content and campaigns.

‎2. Develop and implement comprehensive social media and online branding strategies aligned with business objectives

‎3. Manage brand voice, messaging, and consistency across all digital platforms

‎4. Drive audience growth, engagement, and community development through innovative campaigns

‎5. Analyze social media and digital performance metrics to identify opportunities for improvement

‎6. Oversee content planning, content calendars, and campaign execution across multiple channels

‎7. Manage paid social campaigns, influencer partnerships, and community engagement initiatives

‎8. Monitor industry trends, competitor activities, and emerging digital platforms to maintain brand relevance

‎9. Collaborate with marketing, design, content, and product teams to ensure cohesive brand communication

‎10. Support brand reputation management and respond effectively to online engagement challenges

‎11. Provide regular performance reports and strategic recommendations to leadership

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‎Requirements

‎• Minimum of HND or Bachelor's Degree in Marketing, Communications, Business Administration, or a related field

‎• Minimum of 3–5 years proven experience managing social media and online branding for established brands

‎• Demonstrated experience contributing to the growth of recognized brands within telecommunications, banking, technology, FMCG, or similar industries

‎• Proven track record of increasing brand visibility, audience engagement, and business impact through digital channels

‎• Experience leading and managing creative or social media teams

‎• Strong understanding of social media management platforms, analytics tools, and digital marketing best practices

‎• Experience working in fast-paced and performance-driven environments

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‎Key Competencies

‎• The ideal candidate must demonstrate

‎• Strong social media strategy and online branding expertise

‎• Excellent leadership and team management capability

‎• Strong content planning and campaign management skills

‎• Data-driven decision-making and analytical thinking

‎• Excellent written and verbal communication skills

‎• Strong understanding of paid advertising, content strategy, and digital trends

‎• Ability to interpret performance data and translate insights into actionable strategies

‎• Creativity, innovation, and strong problem-solving ability

‎• High level of organization, accountability, and attention to detail

‎• Ability to manage multiple projects and deadlines effectively

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‎Application Process:

‎Interested candidates should apply via:

 recruiter.a@fmragency.com and attached their portfolio for review.

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